About the Jaivik Bharat Logo

Organic foods are products of holistic agricultural practices focusing on biodiversity, soil health, chemical free inputs etc., and produced in accordance with Organic Production Standards. The Jaivik Bharat logo for Organic Food is an identity mark to distinguish organic products from non-organic ones. The logo is supported with the tagline "Jaivik Bharat", at the bottom, which signifies Organic Food from India. Employing a simple approach to communicate an effective message, the green color of the logo symbolizes nature along with articulating that these foods are produced in environment-friendly manner without using chemical fertilizers and pesticides. It highlights the letter “O” used in the word “Organic” as well as represents the facet of holistic health at a global platform. To show a sturdy relationship with the same, leaves have also been used in the logo in the form of a tick mark incorporated inside the circle represented by the letter “O”. The logo showcases that the product bearing it has been authenticated as organic for the choice for consumption. Effectively intertwining all the elements of environment, the logo communicates adherence to the National Organic Standards. Every certified organic food container shall have ‘Jaivik Bhart’ Logo.